Archives For Social Media Marketing

There comes a moment in every startup when the brand develops its own personality and characteristics, separate from those of the founder. The next challenge is to build it into a powerhouse brand. In this podcast you’ll hear from a brand builder and a brand whisperer.

Nathan Chan is the Founder of Foundr, the magazine that profiles entrepreneurs. Nathan started Foundr at the top by interviewing Sir Richard Branson — he then gave away that copy of the magazine to supercharge the Foundr brand. Since then he’s interviewed Arianna Huffington, Mark Cuban, Seth Godin, Tim Ferriss and he shares their insights and his own in this brand building masterclass.

Stephen Esketzis is the marketing funnel mastermind and Founder of Digital Marketers Australia. He launched his first business straight out of high school with the Meggle App which hooked people up with their nearest bar or nightclub. Building a 10,000 strong network for the app took Stephen deep into the world of digital marketing. Today he builds marketing funnels for businesses of all shapes and sizes.

About Masters Series by WeTeachMe

Masters Series is a show about inspiring entrepreneurs, creative thinkers, and visionary dreamers, and the stories behind how they built their companies.

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Podcast brought to you by

Thank you to Jahzzar for the music.

Masters Series is presented by WeTeachMe.

The Masters Series podcast is produced by Written & Recorded.

The views expressed by the contributors on this podcast and linked websites are not necessarily endorsed by the publisher.

Question of the day

What was your favourite quote or lesson from this episode? Please let me know in the comments.

Subscribe to show

Show brought to you by

Masters Series is presented by WeTeachMe.

Our strategic alliance partners: MYOB, SitePoint and Entrepreneur’s Organization.

Our media partners: Digital Marketers Australia.

Our content partners: Written & Recorded.

The views expressed by the contributors on this show are linked websites are not necessarily endorsed by the publisher.

Question of the day

What was your favourite quote or lesson from this episode? Please let me know in the comments.

Subscribe to show

Show brought to you by

Masters Series is presented by WeTeachMe.

Our strategic alliance partners: MYOB, SitePoint and Entrepreneur’s Organization.

Our media partners: Digital Marketers Australia.

Our content partners: Written & Recorded.

The views expressed by the contributors on this show are linked websites are not necessarily endorsed by the publisher.

Question of the day

What was your favourite quote or lesson from this episode? Please let me know in the comments.

The internet is teeming with millions of potential customers, so where else would you want to advertise? Social media isn’t limited to millennials — people of all ages are connected instantly through the power of social networks. And brands are taking advantage of this, too.

Andrew Ford runs digital brand agency Social Star and is a lecturer at RMIT and Monash University. Andrew says social media marketing success relies on your message, from words to pictures and right down to the way you dress.

Erin Kilpatrick runs Impact Marketing Services — the one stop shop for marketing services that she dreamed of when she was a marketing manager. Erin outlines the best uses for each social media channel, and the best ways to use them.

About Masters Series by WeTeachMe

Masters Series is a show about inspiring entrepreneurs, creative thinkers, and visionary dreamers, and the stories behind how they built their companies.

Subscribe to podcast

Podcast brought to you by

Thank you to Jahzzar for the music.

Masters Series is presented by WeTeachMe.

The Masters Series podcast is produced by Written & Recorded.

The views expressed by the contributors on this podcast and linked websites are not necessarily endorsed by the publisher.

Question of the day

What was your favourite quote or lesson from this episode? Please let me know in the comments.

Subscribe to show

Show brought to you by

Masters Series is presented by WeTeachMe.

The views expressed by the contributors on this show are linked websites are not necessarily endorsed by the publisher.

Question of the day

What was your favourite quote or lesson from this episode? Please let me know in the comments.