“If you have conviction, which is a huge ingredient to starting a business, you can convince your customers that you’re passionate and that you believe in your business, you can convince your employees that you believe in this end-goal, and you can convince any of the haters, and also your family.” – Hannah Vasicek
“Knowing what your brand looks like in the future is essential. That was instrumental in us deciding whether we go down the wholesale route, or the retail route. So that week I winged it and found a place to open a retail store. It was $400 a week, and that’s peanuts in retail these days, but I thought that was huge. I literally opened the doors the following week, put freedom australia everywhere and just made do. We opened the door in March 2013 and 18 months on we had opened our huge flagship store. And it was from hustling. I was working a 2-day law job to ensure I could pay the $400 a week rent, and then working the other 5 days in the store direct with my customers and building this community.” – Hannah Vasicek
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